Entertainment and Arts

Is Ko-c the brand ambassador of Ballantine’s?

After a tumultuous few weeks, Ko-c makes another massive stride in the industry. This time it comes in he form of a huge brand deal with a famous whiskey brand.

In a live presentation in Douala today, Ko-c was unveiled as the new brand ambassador for Ballantine’s. This was alongside Labastille Premier and Mimie.

Details of the brand deal haven’t been made public but rumours say it is worth millions. This has been coming for Ko-c because in recent times before today he’s been spotted severally with the famed bottle of Ballantine’s. The situation which made it obvious is his Youth day performance at the Ballantine’s Truce Muzik Challenge on February 11th, 2023. There Ko-c will grace the stage as the new face of Ballantine’s in Cameroon.

For Ko-c now, it is an amazing period. His album is dropping, the second single is generating the right buzz and he’s scored a huge brand deal. He would do anything with money as he sings in “Quand J’aurai L’argent”